Every story has a genesis. Ours comes from humble beginnings. A serial entrepreneur, a code monkey and a video/film/TV/theatre cat all walk into a bar…wait, it’s not a joke. In 2010 three friends got together with a desire to bring their passion of craft beer to Metro Atlanta. Sure, there were package stores with great beer selections, but not a place where you could have a conversation with a true beer nerd, somebody who dedicates himself to craft- somebody who could suggest the perfect beer to go with honey mustard glazed chicken and bok choy.


This tiny seed was planted and we began exploring other similar stores around the country. Bruisin Ales in Asheville, NC. The Four Firkins in St. Louis Park, MN. From that seed Ale Yeah! was born. Georgia’s only all-craft-beer bottle shop became a reality and we continually strive to share our love of beer with you.

Store Locations

We all need a little help from our friends (ourselves more than most other folks) but when beer is involved it’s not that hard to find a hand willing to lend its support. There are many who have helped us along the way, as well there are folks who we just plain think are the bees knees. Please take a moment to check out some of our besties.